THE EFFECT OF PRIVATE MEDIA HOUSES ON NIGERIA ECONOMY
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
ABSTRACT
This study examines the effect of private media houses in Nigeria economy using African Independent Television Authority as a case study. Prior to the deregulation of the sector in 1992 by the Babangida regime,broadcasting was an exclusive central government. Thus the entry of private players in the industry necessitates an appraisal with a view towards ascertaining the benefits that had accrued since the liberalization of the sector. The result reveals a very competitive industry environment with indicators suggesting that the private stations are giving the public stations a run for their money in terms of acceptability through quality programming leading to increased patronage and attraction of adverts. A major finding is the socio-cultural, economic and political gains of the deregulation for Nigeria. In the first case, it is seen that private broadcasting has promoted the cultural values of the country with the production and broadcast of indigenous programmes such as dramas, Nigerian home videos, musicals and soap operas etc. Secondly, several hundred-job opportunities have been created in a country where unemployment is rife. Politically, the deregulation has engendered a new spectacle and grandeur in political reporting and analysis. The various political programmes of some of the private stations such as kakaaki and Focus Nigeria of Africa Independent Television (AIT), provides platforms for not only objective and timely political developments within the polity but also reveals a clear departure from the hitherto placid nature of news and political coverage during the era of sole government domination of the industry.
Related Project Materials
ISOLATION AND IDENTIFICATION OF BACTERIA ASSOCIATED WITH (TOOTH ACHE) DENTAL CARIES AND BLEEDING GUM AND THE EFFECT OF SOME TOOTH PASTES
ABSTRACT
Isolation and identification of bacteria associated with dental caries (Tooth ache) and bleedi...
IMPACT OF SOCIAL STUDIES EDUCATION IN THE CONTROL OF SOCIAL ILLS AMONG STUDENTS OF JUNIOR SECONDARY SCHOOLS IN ZAMFARA STATE, NIGERIA
ABSTRACT
The study investigated Impact of Social Studies Education in The Control of Social Ills Among Students of Junior Secondary Schoo...
FACTORS INFLUENCING ATTITUDE OF WOMEN TOWARDS ANTENATAL CLINIC IN MADONNA UNIVERSITY TEACHING HOSPITAL, ELELE
Background of the Study
Antenatal Care (ANC) is given different meanings by different scholars,...
EXAMINING THE IMPACT OF EARLY CHILDHOOD EDUCATION ON HEALTHCARE ACCESS
ABSTRACT: This study examined the Impact of Early Childhood Education on Healthcare Access. The objectives of thi...
PERCEPTION OF INTERNET USERS ON DATA DRIVEN ADVERTISING AMONGST UNIVERSITY STUDENTS
ABSTRACT
As a result of new and improved technologies and techniques, advertising has witnessed...
IMPACT OF TAXATION ON SMALL AND MEDIUM SCALE BUSINESS IN NIGERIA
ABSTRACT
Small and Medium Enterprises play a very important role in development of the Nigerian Economy...
ETHICS AND ACCOUNTABILITY IN THE NIGERIAN CIVIL SERVICE: A CASE OF FEDERAL INLAND REVENUE SERVICE, ENUGU (2000-2010)
ABSTRACT
This study interrogates the root causes of persistent unethical comportment, erosion of Values, and poor accoun...
THE CHALLENGES OF INFORMATION AND COMMUNICATION TECHNLOGY (ICT) TO MODERN SECRETARIES IN OFFICE TECHNOLOGY AND MANAGEMENT DEPARTMENT
Background Information
The emergence of information and Communication Technology (ICT) has given a new...
INVESTIGATING THE EFFECTS OF EARLY CHILDHOOD EDUCATION ON CREATIVE THINKING SKILLS
ABSTRACT: Investigating the effects of early childhood education on...
IMPACT OF PUBLIC RELATIONS IN FIRST BANK OF NIGERIA PLC
ABSTRACT
This research project was embarked upon to evaluate the role of public relations in the bankin...
